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Digital Marketing for Charter Schools Manual

Your digital marketing strategy is important for raising awareness, fundraising, meeting your enrollment targets, and creating a network of champions that will nurture your school over the long term.

This workbook will guide you through all of the steps towards achieving digital marketing success. A go-to guide for all your school’s digital marketing needs, it will help you get your marketing plans started, guide you as you define your audience, describe what makes your school unique, pick your tactics, and start to build your campaigns.

Let this guide you through the steps to a successful marketing program with practical tips and techniques for better online and offline marketing success.

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